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Brief
Conceptualize a unique exhibition for the National Gallery of Modern Art (NGMA) that explores innovative print applications across various mediums. The exhibition should reflect the artist’s philosophy, iconic motifs, and impact on the art world while offering an engaging and immersive experience.
Project type
2024
Duration
Adobe Illustrator
Adobe InDesign
Year
Print and Publication
Tools
10 Days
Roy Lichtenstein’s art critiques mass media, consumerism, and image reproduction, blurring the line between high and low art. His signature Ben-Day dots, bold colors, and irony both celebrate and challenge mass-produced visuals. Exhibition catalogues and critical essays explore his impact on Pop Art and modern visual culture.

Mindmap
This mindmap highlights Roy Lichtenstein’s distinctive style, techniques, and themes.

Moodboard

This moodboard showcases Roy Lichtenstein's iconic Pop Art style, highlighting his use of bold colors, Ben-Day dots, comic book influences, and commentary on mass culture.
Layout Exploration
Experimenting with text and image placement to ensure visual balance, hierarchy, and engagement. These explorations aim to present content effectively while enhancing the visual narrative through diverse compositions.

Grid used
This is a modular grid, consisting of evenly spaced horizontal and vertical divisions that create a matrix of modules. It ensures consistency and structure in the layout.

Typography
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Aa
Times New Roman Regular
Helvetica
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Aa
Baby doll
Final Designs




Invitation





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